E-commerce needs to flow like clockwork machinery. Sadly, this is not the case, but there is a way to change this. Omnitude is providing small businesses a solution for all e-commerce businesses.
The internet changed almost every aspect of our lives. It has affected the very existence of the retail store with established brands going under the power structure and lower costs of E-commerce. In the past, a customer used to go to the convenience store of their preference and get whatever they needed. Market integration made sure that businesses like Wal-Mart and Target, strived for quite some time by offering whatever your needs under a single roof. But now Amazon is the ruler king of worldwide sales, with a business model that has changed everything for retail stores. Amazon has made them adapt to keep up with the times and the demands of their customers. Now, you can get anything from the comfort of home as long as you have a smart device and internet.
Facing the reality of e-commerce: A sea of competitors
The cold hard truth is that e-commerce doesn’t work. Most people think that when they place an order from an online store, their request reaches a big warehouse where a guy places the item in a box to ship it. Sadly, not even Amazon, who has two of the largest warehouses across the United States, works like that. Every order goes through a series of mechanisms to get the product from a seller who can provide it most promptly. Shopify and their drop shipping policies have also changed the way e-commerce work, making it more efficient and able to answer the needs of their customers in ways that not even Amazon can keep up with. The main issue here is that new stores need a fully functional network of allies ready to handle their merchandise, every moment.
Overcoming challenges of a tough system
Companies like Amazon and Shopify have to deal with some aspects to their business existing technologies can manage. However, the business still needs the human eye to control specific processes such as warehousing, handling of a supply chain, and even marketing. Omnitude is coming with a proposal to create a platform that can manage every aspect of e-commerce using the seamless integration features, provided by Blockchain Technology. The work done in a blockchain-based network leaves no room for fraud or scam, so no part of the supply chain could cause losses to any business. We are talking here about the world’s first completely accountable supply chain. That alone is one of the greatest challenges for a developing team who is looking to eradicate e-commerce fraud and wants to promote blockchain integration into web-based mass-retail.
Omnitude: The role of a new player
If we need to define clearly the role played by Omnitude, we could say that they are establishing their role as a middleware solution that connects e-commerce developers with business owners. The solution helps both parties build a functional network where the risk of fraud disappears instantly once the parties involved confirm their identities inside the platform. The ecosystem also offers an environment where other apps can be developed to maintain or increase the efficiency levels of any supply chain. The blockchain registries will keep everything organized, structured and clean, so no one will be able to take advantage of anyone. Small businesses can now avoid being screwed over a big chain to get promptly restocked and keep a fair competition, or they can get their orders with the same efficiency and tools offered by a big retail store. To learn more, you can check